Vendors / Umami
Umami
Tracked in the Memetik Index and not named in any answer in September 2026. When a buyer asked ChatGPT, Claude, Gemini or Perplexity the questions in Umami's category, the reply did not include it.
What Umami is
Umami is a web analytics platform for teams that need to understand how people find and use their website. It measures website traffic, campaigns, visitor behaviour, conversions and revenue. A free account is available.
It collects acquisition data such as pageviews, visitors, referrers, locations, devices and real-time activity. Teams can analyse behaviour through custom events, journeys, session replays and heatmaps. Goals, funnels and attribution show conversion drop-off points and marketing influence, while event values support revenue reporting by page, campaign and visitor segment. It is available as a managed cloud service or for self-hosting.
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