# Microsoft Clarity: what AI models say (September 2026)

Source: Memetik Index, https://www.memetik.ai/vendors/microsoft-clarity
Website: https://clarity.microsoft.com

Microsoft Clarity was named in 2 of 50 AI answers across 1 category. Best position: Product analytics, 4% answer share, ranked #13, named first in 0%.

## What Microsoft Clarity is

Microsoft Clarity is a free tool for businesses that want to understand how people use their websites and apps. It has no traffic limits and is designed to help teams identify where users encounter difficulty, what they engage with, and where they leave.

It records user sessions so teams can see where people get stuck. Heatmaps show where users click, scroll and drop off. Clarity also provides AI summaries of behaviour trends and user struggles, and lets users ask questions for data-backed answers. It can track when AI cites a brand’s content and identify the queries that drive those citations.

Pricing: It is free forever with no traffic limits.
(From Microsoft Clarity's own website, read 2026-09-02.)

## By category

| Category | Rank | Answer share | Named first | Models |
|---|---|---|---|---|
| Product analytics (https://www.memetik.ai/index/product-analytics) | #13 of 13 | 4% | 0% | Gemini 3.5 Flash, Perplexity |

## What the models said

> "Need session replay too → PostHog or add a separate replay tool like Clarity/FullStory."
> — Perplexity, Product analytics